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Trump Media cashes in on high-speed access to social media posts

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Cite

Kopack, S. (2026, November 9). Trump Media cashes in on high-speed access to social media posts. NBC News. https://www.nbcnews.com/business/media/trump-media-revenue-surges-truth-social-rcna608428

Dated from the outlet's own feed. Check the original for its byline.

NBC News · collected 2026-11-09 · by Steve Kopack

Quick Summary

Trump Media and Technology Group reported a significant revenue increase of 205% in the third quarter, largely due to its "Truth API" service that sells high-speed access to posts on Truth Social to news organizations and trading firms for up to $100,000 per month. Critics argue this is an attempt by Trump Media to profit from former President Donald Trump's social media presence, with the company disclosing that Trump’s trust owns over 41% of its shares.
Written by AI on 2026-11-11, from this article's own text only (the story summary below draws on all the coverage).

AI analysis

Story summary

As of November 9 and 10, 2026, Trump Media & Technology Group reported a revenue surge of 205% in its third quarter, primarily driven by selling high-speed access to posts on Truth Social, known as the "Truth API". This service offers real-time access to posts from high-ranking accounts, with the majority coming from President Donald Trump's account. The company earned approximately $1.8 million from subscriptions to Truth+ streaming platform and Truth API in the third quarter that ended September 30. News organizations and Wall Street firms such as Bloomberg, Susquehanna International Group, and Jump Trading paid between $60,000 and $100,000 per month for this access.

Critics like Senators Elizabeth Warren of Massachusetts and Adam Schiff of California have condemned the move as an "outrageous abuse" of Trump’s office for personal gain. Despite these criticisms, Trump Media's stock price closed at $4.06 on November 9, giving it a market valuation of $1.13 billion; however, this represents a significant decline of 69% from the year's beginning.

The revenue increase is noteworthy given that Trump Media has struggled to attract users and ad revenue compared to other social media platforms.

Written for “Trump Media's Premium Post Access Revenue Growth” on 2026-11-11, grounded in this article and the 2 other(s) covering the same event.
Why this leaning score
The model judged this article politically coded and scored it -0.35, but all 2 of its quote(s) are attributed speech - words the article quotes from someone, not the article's own narration, so the score is not published.
Written under an earlier scoring contract, which gave a paragraph rather than checkable quotes. Re-analysing this article replaces it.
Leaning score withheld for article 140171: attributed speech only · logged 2026-11-11

Story

Trump Media's Premium Post Access Revenue Growth
Economy/Business · 3 article(s) covering the same event. See how they differ ↓

Compared with similar articles

This article reads unscored and hedges 12% of its claims. Each row says how that neighbour differs.
The Independent
Leans left Hedges 1 of 14 claims Outlet record 59/100
Mother Jones
Leans left Hedges 0 of 18 claims Outlet record 60/100
How this article was measured signals, leaning charts, publisher record, byline, topics and claims

Signals How these are calculated →

Claims extracted
25
sentences that state something as happening or true
Uncertain
12%
3 of 25 hedged ("reportedly", "may", "according to")
Leaning
withheld
no quote in the article backed the model's score
Publisher signals
72/100
NBC News's corrections and hedging, across everything collected from it. Not a measure of accuracy.
Outlets on this story
3
Economy/Business
Same framing elsewhere
1
articles that frame the event the way this one does
Analyzed 2026-11-11 · how these are computed

How this is being covered How these are calculated →

Article leaning vs. publisher reliability
Source leaning vs. consistency

Publisher

NBC News · 2371 article(s) · 3 correction(s) detected
Running correction rate · 3 correction(s)

Who wrote this

Steve Kopack
40 article(s) here · 1 carrying a prediction
“Trump was told aboard Air Force One in May en route to China that the United States had obtained sensitive intelligence showing that Nvidia’s chief executive was in a relationship with a woman believed to be a Chinese spy,” the Times reported.
But even before Tuesday’s report, Federal Reserve governor Christoper Waller was significantly raising the stakes for what October’s inflation would mean.
Markets quickly began betting that Democratic control of the House and Senate would put a cap on some of Trump’s most economically-disruptive policies, such as the Iran war.
In July, Trump Media announced the high-speed feed offering, saying that it would allow “real-time access to posts from the highest-ranking Truth Social accounts.”
Americans are tired of inflation, as last week’s election results showed, but there may have been some relief last month as gasoline, diesel and jet fuel prices eased.
Nvidia previously said Huang would remain CEO, despite the revelations.
“A committee of independent directors, assisted by outside independent counsel, will oversee the investigation.
But questions about whether AI will enable the kind of productivity necessary to generate returns on those investments have grown louder in recent months.
Relief for consumers may follow.
JPMorgan Chase analysts cautioned that this kind of result could trigger an “AI sell-off on assumed higher regulation.”
Also by Steve Kopack
Nothing else under this byline is closely related to this article, so these are simply their most recent.
All 40 articles by Steve Kopack →

Topics

Bloomberg The Truth API Trump Media Trump Media and Technology Group Truth Social

Subjects

Trump PERSON · 7× Trump Media ORG · 4× Bloomberg ORG · 2× Donald Trump PERSON · 1× Donald Trump Jr. PERSON · 1× S&P Capital IQ ORG · 1× SEC ORG · 1× Trump Media and Technology Group ORG · 1× Trump Media’s ORG · 1× Truth Social ORG · 1×

Narrative

Top Democratic lawmakers, Sen. Elizabeth Warren of Massachusetts and Sen. Adam Schiff of California, said the Truth Social feed amounts to “an outrageous abuse of the President’s office for his personal benefit.”
framing: assertive · carried by 1 article(s) · first seen 2026-11-11
In July, Trump Media announced the high-speed feed offering, saying that it would allow “real-time access to posts from the highest-ranking Truth Social accounts.”
2026-11-11 · NBC News
Trump Media cashes in on high-speed access to social media posts · assertive framing

Claims (25 extracted, 3 hedged)

Trump Media and Technology Group on Monday reported that revenue surged 205% in the third quarter, which it says was “primarily driven” by selling a high-speed feed of posts on Truth Social. asserted
it → report → Social
The “Truth API,” as the company calls it, allows news organizations, Wall Street trading firms and other services to pay between $60,000 and $100,000 per month for a direct feed of posts on the social network. asserted
organizations → call → network
Critics have slammed the feed as an attempt to profit from President Donald Trump’s posts. asserted
Critics → slam → posts
The president’s trust owns more than 41% of Trump Media, according to S&P Capital IQ data. uncertain
trust → own → data
In a June SEC filing, the trust said that Donald Trump Jr. was “the sole trustee and has sole voting and investment power” over its holdings. asserted
Jr. → say → holdings
Trump Media’s stock, which trades under the symbol “DJT” for the president’s initials, closed at $4.06 on Monday, giving it a market valuation of $1.13 billion. asserted
which → trade → billion
It’s down 69% so far this year. asserted
It → ’ → ?
In July, Trump Media announced the high-speed feed offering, saying that it would allow “real-time access to posts from the highest-ranking Truth Social accounts.” asserted
it → announce → accounts
The company acknowledged that the service could be market-moving and highly valuable to any trading firm. uncertain
service → acknowledge → firm
“Markets already move on Truth Social posts,” Kevin McGurn, interim CEO of Trump Media, said at the time. asserted
McGurn → move → time
He added that “high frequency and algorithmic trading firms that require a low-latency, machine-readable feed rather than manual tracking” could benefit from paying for the feed. uncertain
that → add → feed
In August, the company said the service had gone live. asserted
service → say → August
Last month, Reuters reported that Bloomberg and two Wall Street trading firms were some of the customers who had signed up for the service. asserted
who → report → service
Bloomberg declined to comment to NBC News in October, while the other two firms named did not return a request for comment at the time. asserted
firms → decline → time
Top Democratic lawmakers, Sen. Elizabeth Warren of Massachusetts and Sen. Adam Schiff of California, said the Truth Social feed amounts to “an outrageous abuse of the President’s office for his personal benefit.” asserted
feed → say → benefit
In July, the senators asked the Securities and Exchange Commission to “determine whether the proposed arrangement would violate applicable federal securities laws.” asserted
arrangement → ask → laws
Trump was asked on Sunday if he was using the presidency to enrich himself. asserted
he → ask → himself
“I devote almost no time to my net worth,” Trump told CBS’ “60 Minutes” in an interview. asserted
Trump → devote → interview
“I have a lotta money, and far more than I ever thought I’d have. asserted
I → have → money
And I guess it’s gone up. asserted
it → guess → ?
I don’t even know.” asserted
I → know → ?
Trump said his son “watches over” his money, adding: “I don’t even talk to him about it.” Trump’s personal finances differ vastly from presidents of recent years. asserted
finances → say → years
In June, Trump’s most recent annual personal financial disclosure spanned more than 900 pages. asserted
disclosure → span → pages
Trump’s disclosure shows billions of dollars in earnings tied to cryptocurrencies, media settlements, and vast personal investments in stocks and bonds. asserted
disclosure → show → stocks
The White House has repeatedly insisted that “neither the President nor his family has ever engaged — or will ever engage — in conflicts of interest.” asserted
President → insist → interest
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