The Aporia
NBC News. (2026, September 25). McDonald’s leans into AI and new menu items to attract customers. NBC News. https://www.nbcnews.com/video/mcdonald-s-leans-into-ai-and-new-menu-items-to-attract-customers-270449733950
NBC News. “McDonald’s leans into AI and new menu items to attract customers.” NBC News, 25 Sept. 2026, https://www.nbcnews.com/video/mcdonald-s-leans-into-ai-and-new-menu-items-to-attract-customers-270449733950.
NBC News. “McDonald’s leans into AI and new menu items to attract customers.” NBC News, September 25, 2026. https://www.nbcnews.com/video/mcdonald-s-leans-into-ai-and-new-menu-items-to-attract-customers-270449733950.
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In an effort to attract more customers and stay competitive in the fast-food industry, McDonald's is incorporating artificial intelligence into various aspects of its business. The company plans to use AI for tasks like menu customization and improving customer service through chatbots. Additionally, McDonald’s is introducing new menu items designed to appeal to a broader range of tastes and dietary preferences. These initiatives are part of the restaurant chain's strategy to enhance efficiency and provide innovative experiences that can keep patrons engaged and coming back.