The Aporia
Fox News. (2026, September 26). A look inside KFC’s radically modern makeover of the Colonel’s classic recipe. New York Post. https://nypost.com/2026/09/26/us-news/kfc-opens-new-radically-different-restaurant-in-major-comeback-push/
Fox News. “A look inside KFC’s radically modern makeover of the Colonel’s classic recipe.” New York Post, 26 Sept. 2026, https://nypost.com/2026/09/26/us-news/kfc-opens-new-radically-different-restaurant-in-major-comeback-push/.
Fox News. “A look inside KFC’s radically modern makeover of the Colonel’s classic recipe.” New York Post, September 26, 2026. https://nypost.com/2026/09/26/us-news/kfc-opens-new-radically-different-restaurant-in-major-comeback-push/.
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KFC has launched a comeback strategy in the U.S. fast-food market by opening an experimental concept store named Open House in McKinney, Texas on Thursday. The new KFC location aims to test innovative ideas while maintaining the brand's classic appeal. It offers unique menu items such as boba refreshers and milkshakes with crunchy toppings, alongside a broader selection of chicken tenders, dipping sauces, and sides like spicy pickles and fried green beans.
The Open House restaurant features modern amenities including touch-screen kiosks for ordering, mobile pickup stations, two drive-thru lanes, and an interior layout designed to encourage customers to stay longer. Additionally, it includes a merchandise section and a photo booth. KFC's U.S. President Catherine Tan-Gillespie emphasized that the new format blends nostalgic elements with modern touches, reflecting how founder Colonel Harland Sanders might design a restaurant today if he were starting from scratch.
The initiative comes as KFC faces growing competition in the American market, particularly from rivals like Raising Cane’s. McKinney was chosen due to its fast-growing and competitive dining scene, providing both existing customers and potential new ones with an inviting and contemporary experience.