The Aporia · Bethenny Frankel swears this $40 fragrance ‘smells so similar to Baccarat’

Bethenny Frankel swears this $40 fragrance ‘smells so similar to Baccarat’

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APA MLA Chicago

Southwick, H. (2026, September 28). Bethenny Frankel swears this $40 fragrance ‘smells so similar to Baccarat’. New York Post. https://pagesix.com/2026/09/28/style/bethenny-frankel-says-alt-crystal-no-23-smells-so-similar-to-baccarat-rouge/

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Quick Summary

Bethenny Frankel recently praised the Alt. Crystal No. 23 Extrait de Parfum on Instagram and her shopping account The List, comparing its scent to the much pricier Maison Francis Kurkdjian Baccarat Rouge for less than a quarter of the price. With notes of jasmine, saffron, cedarwood, and amber, this $40 fragrance reportedly mimics luxury scents and has received over 14,000 reviews with an average rating of 4.6 stars. Frankel’s endorsement highlights Alt.’s line of budget-friendly fragrances that are designed to match high-end perfumes without the steep price tag.

Written by AI on 2026-09-28, from this article's own text only (the story summary below draws on all the coverage).

AI analysis

Story summary

Bethenny Frankel, known as an "accidental influencer," recently promoted Alt. Crystal No. 23 Extrait de Parfum on Instagram, comparing it to the luxury fragrance Baccarat Rouge by Maison Francis Kurkdjian. She claimed that the $40 perfume smells remarkably similar to Baccarat Rouge, which retails for $360, stating she was "shocked" by its quality-to-price ratio. Frankel praised Alt. Crystal No. 23 on her shopping account, The List, noting its jasmine and saffron notes along with cedarwood and amber hints. With over 14,000 reviews, the fragrance has a 4.6-star rating, indicating high customer satisfaction. One reviewer even reported being mistaken for wearing Baccarat Rouge at an upscale restaurant, highlighting how convincingly similar the scents are perceived to be.

Written for “Bethenny Frankel Fragrance Controversy” on 2026-11-01, grounded in this article and the 0 other(s) covering the same event.

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12%

2 of 16 hedged ("reportedly", "may", "according to")

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not political

takes no side on a contested political question

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66/100

New York Post's corrections and hedging, across everything collected from it. Not a measure of accuracy.

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Entertainment

Same framing elsewhere

articles that frame the event the way this one does

Who wrote this

Hannah Southwick

64 article(s) here · 0 carrying a prediction

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All 64 articles by Hannah Southwick →

Claims (16 extracted, 2 hedged)

Bethenny Frankel knows how to sniff out a good budget-friendly beauty buy. asserted

Frankel → know → buy

So when the self-proclaimed “accidental influencer” posted about Alt. Crystal No. 23 Extrait de Parfum on Instagram Stories this month — and compared the $40 fragrance to Maison Francis Kurkdjian’s $360 Baccarat Rouge scent — we were immediately intrigued. asserted

we → proclaim → scent

“This smells so similar to Baccarat for a fraction of the price,” she wrote, saying she was “shook” by the find. asserted

she → smell → find

She kept the praise coming on her shopping account, The List, writing that she likes to “smell a little richer” in fall. asserted

she → keep → fall

“Love an expensive fragrance as much as the next rich b*tch, and Crystal No. 23 gives me my Baccarat Rouge fix for a fraction of the price,” she added. asserted

she → love → price

The unisex scent features notes of rich jasmine and saffron, plus hints of cedarwood and amber. asserted

scent → feature → cedarwood

According to the brand, it’s bold, unflinching and “ideal for wearing for both work and play.” uncertain

it → accord → work

Several reviewers agreed that Crystal No. 23 smells more expensive than its price tag suggests — and it has a 4.6-star average out of over 14,000 reviews. uncertain

it → agree → reviews

“I literally went into an exclusive restaurant and the hostess asked me if I was wearing Baccarat,” one shopper wrote. asserted

shopper → go → Baccarat

“I asked if she was kidding and looked around to see if I was on Candid Camera. asserted

I → ask → Camera

Alt (short for alternative) offers a litany of scents similar to other luxury fragrances — minus the three-figure prices, of course. asserted

Alt → offer → course

“Whatever your expensive scent is, ALT. probably has a version of it,” Frankel wrote in her post. asserted

Frankel → have → post

more alt best sellers Why Trust Page Six Style Shopping This article was written by Hannah Southwick, Commerce Associate Editor for Page Six. asserted

article → trust → Page

Hannah spies deals on actually affordable celebrity-worn styles, puts celebrities’ brands to the test and finds the beauty products that keep stars red carpet-ready. asserted

that → spy → stars

She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. asserted

She → consult → recommendations

In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade. asserted

work → write → Today

Bethenny Frankel swears this $40 fragrance ‘smells so similar to Baccarat’

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Claims (16 extracted, 2 hedged)