The Aporia
Americans keep favorite fun coffee orders secret — out of fear they’ll be judged: survey. (2026, October 1). New York Post. https://nypost.com/2026/10/01/lifestyle/americans-keep-unusual-coffee-orders-a-secret-fear-of-judgment-from-others-survey-claims/
“Americans keep favorite fun coffee orders secret — out of fear they’ll be judged: survey.” New York Post, 1 Oct. 2026, https://nypost.com/2026/10/01/lifestyle/americans-keep-unusual-coffee-orders-a-secret-fear-of-judgment-from-others-survey-claims/.
“Americans keep favorite fun coffee orders secret — out of fear they’ll be judged: survey.” New York Post, October 1, 2026. https://nypost.com/2026/10/01/lifestyle/americans-keep-unusual-coffee-orders-a-secret-fear-of-judgment-from-others-survey-claims/.
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Talker Research conducted a survey of 1,586 U.S. coffee drinkers, revealing that nearly 23% keep favorite but unconventional coffee orders secret due to fear of judgment. Participants shared unique preferences such as adding maple syrup and peanuts or using caramel drizzle with espresso. The study also showed that only 39% drink coffee in the morning, while 46% prefer afternoon or evening consumption, particularly among millennials and Gen Xers. Additionally, most respondents (58%) favored medium roast coffee, with equal splits for light and dark roasts at 21% each, and just 14% preferring black coffee.