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Steve Hilton drops shocking new ad teasing lesbian encounter: ‘What if my dad finds out?’

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Cite

Wu, T. (2026, October 2). Steve Hilton drops shocking new ad teasing lesbian encounter: ‘What if my dad finds out?’. New York Post. https://nypost.com/2026/10/02/us-news/steve-hilton-drops-new-campaign-ad-teasing-lesbian-encounter/

Dated when The Aporia collected the article, usually within hours of publication. Check the original for its exact date and byline.

New York Post · collected 2026-10-02 · by Titus Wu

Quick Summary

Steve Hilton, the Republican candidate for governor of California, released a provocative political ad aimed at younger voters on Thursday. The ad features two AI-generated women in a suggestive conversation under a Pride flag, ending with them considering voting for Hilton. This is part of a six-figure campaign designed to appeal to Gen Z and millennials who feel the need for change in California’s governance. While some praised it as innovative, others questioned its effectiveness given that it might alienate his base while not necessarily appealing to Democrats or independents.
Written by AI on 2026-10-02, from this article's own text only (the story summary below draws on all the coverage).

AI analysis

Story summary

Steve Hilton, a Republican candidate running for governor in California, released an advertisement titled "Just Try It, California" on October 26, which features two AI-generated young women in a suggestive exchange implying sexual activity, leading to one urging the other to vote for him. The ad has drawn significant criticism from fellow Republicans and Democrats alike. Michael Gates, another Republican candidate running for attorney general, condemned the ad, stating that it uses young women as political tools and denounces the content as inappropriate. Despite the controversy, Hilton argues the advertisement aims to reach younger voters in California who are open to change regardless of party affiliation. The ad has garnered millions of views online but has faced backlash from various quarters, with some calling it "creepy" and "disturbing." As a result, Hilton is facing criticism from both his own party and Democrats as he trails Xavier Becerra, the frontrunner in the polls for the Democratic nomination.

Written for “Hilton Campaign Ad Controversy” on 2026-11-03, grounded in this article and the 2 other(s) covering the same event.

Story

📰 Hilton Campaign Ad Controversy
Politics · 3 article(s) covering the same event. Compare every outlet's account →

Compared with similar articles

This article reads leans right and hedges 16% of its claims. Each row says how that neighbour differs.
The Guardian
Hedges 0 of 18 claims Outlet record 66/100
Los Angeles Times
Hedges 2 of 41 claims Outlet record 95/100
How this article was measured signals, leaning charts, publisher record, byline, topics and claims

Signals How these are calculated →

Claims extracted
25
sentences that state something as happening or true
Uncertain
16%
4 of 25 hedged ("reportedly", "may", "according to")
Leaning
Leans right
of the writing, not the subject · beta estimate
Publisher signals
66/100
New York Post's corrections and hedging, across everything collected from it. Not a measure of accuracy.
Outlets on this story
3
Politics
Same framing elsewhere
1
articles that frame the event the way this one does
Analyzed 2026-10-02 · how these are computed

How this is being covered How these are calculated →

Article leaning vs. publisher reliability
Source leaning vs. consistency

Publisher

New York Post · 16360 article(s) · 35 correction(s) detected
Running correction rate · 35 correction(s)

Who wrote this

Titus Wu
80 article(s) here · 1 carrying a prediction
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🔮 I felt like I could have lost my life.”
Also by Titus Wu
Nothing else under this byline is closely related to this article, so these are simply their most recent.
All 80 articles by Titus Wu →

Topics

California Democrat Democrats GOP Hilton

Subjects

Hilton PERSON · 7× California GPE · 5× Democrats NORP · 2× Steve Hilton PERSON · 2× Democrat NORP · 1× GOP ORG · 1× Los Angeles GPE · 1× Republican NORP · 1× Spencer Pratt PERSON · 1× Xavier Becerra PERSON · 1×

Narrative

Hilton launched “Just Try It, California,” the first spot in a six-figure television and digital ad campaign aimed at Gen Z and millennial voters, his campaign said in a news release.
framing: assertive · carried by 1 article(s) · first seen 2026-10-02
🔮 Their suggestive exchange implies they are about to engage in a sexual act, with one hesitant and the other reassuring her it will be OK.

Claims (25 extracted, 4 hedged)

California GOP gubernatorial candidate Steve Hilton dropped a shocking ad teasing a lesbian encounter Thursday, a day after his debate with rival Democrat Xavier Becerra. asserted
Hilton → drop → Becerra
Hilton launched “Just Try It, California,” the first spot in a six-figure television and digital ad campaign aimed at Gen Z and millennial voters, his campaign said in a news release. asserted
campaign → launch → release
The ad shows two AI-generated young women sitting on a bed beneath a Pride flag, one wearing a “RESIST” shirt. asserted
one → show → shirt
Their suggestive exchange implies they are about to engage in a sexual act, with one hesitant and the other reassuring her it will be OK. asserted
it → imply → her
“What if my dad finds out?” asks one of the girls. asserted
one → find → girls
“Just try it,” the other responds. asserted
other → try → it
Close your eyes, and I’ll do all the work.” asserted
I → close → work
The camera then pans down to show the two bubbling-in “Steve Hilton” on a California election ballot. asserted
camera → pan → ballot
“I think I like it,” the girl who was once hesitant says, before the ad closes on the slogan “Just try it.” asserted
ad → think → it
Hilton in the past few months has been hammering in on a need for changing the status quo and making direct attempts to independents and even Democrats to vote for him. asserted
Hilton → hammer → him
The candidate may have no other choice, given California’s predominantly blue electorate. uncertain
candidate → have → electorate
“People do not need permission from a party to want a state they can afford,” Hilton said in a Thursday statement. asserted
Hilton → need → statement
Sixteen years of the same government, and it keeps getting harder to live here. asserted
it → keep → government
Just try something that actually brings costs down.” asserted
that → try → costs
“You do not have to become a Republican to want a different result,” Hilton continued. asserted
Hilton → have → result
“You do not have to like me. asserted
You → have → me
You just have to look at the last 16 years and ask if you are willing to try it.” asserted
you → have → it
The ad has gotten mixed reactions. asserted
ad → get → reactions
OMFG,” reacted former Los Angeles mayoral candidate Spencer Pratt, whose own campaign had numerous viral ads. asserted
campaign → react → ads
Others were cautious, as it could be perceived the ad is targeting gay and lesbian Democrats. uncertain
ad → perceive → Democrats
“This ad isn’t poorly executed, but no joke this might turn off more Republicans from voting for Hilton because of that flag and it appearing as a pro-LGBT Hilton ad,” one user commented. uncertain
user → execute → ad
“It persuades moderates or left leaning people to vote for him.” asserted
It → persuade → him
Some people said they felt weird watching the ad, while others praised what they saw as a brilliant twist. asserted
they → say → twist
Grabbing attention and provoking discussion may be what Hilton needs. uncertain
Hilton → grab → what
The latest polls have him trailing Becerra by around 18 percentage points. asserted
him → have → points
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