The Aporia
Dave, H. (2026, October 6). Shark's FlexStyle rivals the Dyson Airwrap – and it's on sale for Prime Day. Evening Standard. https://www.standard.co.uk/shopping/esbest/amazon-prime-day/shark-flexstyle-amazon-prime-day-b1299751.html
Dave, Hansveni. “Shark's FlexStyle rivals the Dyson Airwrap – and it's on sale for Prime Day.” Evening Standard, 6 Oct. 2026, https://www.standard.co.uk/shopping/esbest/amazon-prime-day/shark-flexstyle-amazon-prime-day-b1299751.html.
Dave, Hansveni. “Shark's FlexStyle rivals the Dyson Airwrap – and it's on sale for Prime Day.” Evening Standard, October 6, 2026. https://www.standard.co.uk/shopping/esbest/amazon-prime-day/shark-flexstyle-amazon-prime-day-b1299751.html.
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Shark's new FlexStyle multistyler is competing with Dyson’s popular Airwrap for top spot in the hair styling tool market. During Amazon Prime Big Deal Days, the FlexStyle, which typically costs more than £100 but is now on sale, offers four interchangeable attachments for different hairstyles and dries thick curly hair faster than usual, creating a long-lasting glossy blowout. The device uses powerful airflow with less direct heat, reducing potential damage to hair compared to traditional styling tools.