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Critics killed Tom Cruise’s ‘Digger’ — and clueless Hollywood is fighting back

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Oleksinski, J. (2026, October 10). Critics killed Tom Cruise’s ‘Digger’ — and clueless Hollywood is fighting back. New York Post. https://nypost.com/2026/10/10/entertainment/critics-killed-tom-cruises-awful-digger-and-clueless-hollywood-is-fighting-back/

Dated when The Aporia collected the article, usually within hours of publication. Check the original for its exact date and byline.

New York Post · collected 2026-10-10 · by Johnny Oleksinski

Quick Summary

The article discusses how negative reviews led to the commercial failure of Tom Cruise's film "Digger," which was projected to earn $20 million but ended up earning only $8 million domestically against a production budget ranging from $135 million to $180 million. The author criticizes Hollywood’s attempts to control critical reception, including strategies like celebrity interviews and influencer events, suggesting these efforts failed in this case despite the high-profile status of Tom Cruise.
Written by AI on 2026-10-10, from this article's own text only (the story summary below draws on all the coverage).

AI analysis

Story summary

Tom Cruise's film "Digger" has become one of the biggest box office flops in Hollywood history after grossing just $8 million during its opening weekend domestically. Despite an initial marketing budget of about $125 million, the film's total production and marketing costs soared to approximately $280 million. In its second weekend, "Digger" saw a staggering 60% decline in ticket sales, bringing its global box office takings to around $35 million. Industry analysts predict that the movie could lose an estimated $245 million, making it one of the most costly failures in film history. The polarizing reception includes critics comparing the viewing experience to enduring a painful ordeal; one review likened watching "Digger" to suffering through two hours of tedious material with another hour left to go.

Written for “Tom Cruise Film Flop Controversy” on 2026-10-30, grounded in this article and the 2 other(s) covering the same event.

Story

📰 Tom Cruise Film Flop Controversy
Entertainment · 3 article(s) covering the same event. Compare every outlet's account →

Compared with similar articles

This article reads leans left and hedges 5% of its claims. Each row says how that neighbour differs.
The Sydney Morning Herald
Hedges 2 of 65 claims Outlet record 61/100
“While both articles discuss the poor performance and negative reception of the film 'Digger' starring Tom Cruise, they appear to cover different aspects of the event (one focusing on box office numbers and initial reviews, the other on critics' impact), rather than a single specific occurrence.”
The Independent
⚖️ Leans left Hedges 2 of 16 claims Outlet record 59/100
“While both articles discuss the poor performance of Tom Cruise's film 'Digger', Article A focuses on staffers for First Lady Melania Trump mocking its box office failure, while Article B discusses critics' reviews and the film's flop more generally.”
National Post
Hedges 1 of 46 claims Outlet record 60/100
“Article A discusses Tom Cruise promoting his film 'Digger', while Article B talks about negative reviews and poor box office performance of the same film.”
The Independent
⚖️ Leans left Hedges 2 of 16 claims Outlet record 59/100
“While both articles discuss the poor performance of Tom Cruise's movie 'Digger', they do not describe the same specific incident or occurrence. Article A focuses on Melania Trump staffers mocking Tom Cruise after his film's flop, while Article B discusses critics' impact on the film's failure.”
New York Post
Hedges 2 of 32 claims Outlet record 66/100
“While both articles discuss Tom Cruise's movie 'Digger' and its poor box office performance, they describe different aspects of the incident: Article A focuses on hyperventilating influencers calling it a masterpiece despite the flop, while Article B discusses critics' impact on the film's failure.”
BBC News
Hedges 1 of 15 claims Outlet record 69/100
“The articles discuss different aspects of the film's performance over time; Article A focuses on initial scathing reviews and the immediate aftermath, while Article B reports on subsequent box office figures and financial projections.”
The Guardian
⚖️ Leans left Hedges 6 of 30 claims Outlet record 66/100
“While both articles mention the box office flop of 'Digger', Article A focuses on critics' impact and Tom Cruise's involvement, whereas Article B discusses broader industry issues leading to the film's failure.”
New York Post
Hedges 0 of 19 claims Outlet record 66/100
“While both articles discuss negative reviews and poor box office performance for 'Digger', they describe different aspects or perspectives on the event rather than a single, identical incident.”
How this article was measured signals, leaning charts, publisher record, byline, topics and claims

Signals How these are calculated →

Claims extracted
42
sentences that state something as happening or true
Uncertain
5%
2 of 42 hedged ("reportedly", "may", "according to")
Leaning
Leans left
of the writing, not the subject · beta estimate
Publisher signals
66/100
New York Post's corrections and hedging, across everything collected from it. Not a measure of accuracy.
Outlets on this story
3
Entertainment
Same framing elsewhere
1
articles that frame the event the way this one does
Analyzed 2026-10-10 · how these are computed

How this is being covered How these are calculated →

Article leaning vs. publisher reliability
Source leaning vs. consistency

Publisher

New York Post · 15307 article(s) · 35 correction(s) detected
Running correction rate · 35 correction(s)

Who wrote this

Johnny Oleksinski
14 article(s) here · 1 carrying a prediction
🔮 Using history as a guide, next month somebody will likely announce their candidacy for the US presidency, kicking off a long, exhausting, two-year race to the White House.
🔮 Well, you wouldn’t realize that from his scattered Argan, who whines and reclines for most of the play in a chair at the center of the stage.
🔮 That stark reversal could be because its style, folksy and verbose Paul Bunyan-ish exposition in overeager group songs, takes some getting used to.
🔮 Crystal could have written this show as therapy as much as for our entertainment.
🔮 Its 2-D quality could be because it’s based on a Japanese Manga comic book.
🔮 Some will be frustrated that the relationship between the trio of threads is not immediately made clear.
🔮 “You watch in excruciating weariness as it disappears up its own ass and then realize to your dismay that there’s another eardrum-shattering hour left to endure,” wrote King Ghidorah, excuse me, David.
🔮 And maybe a little too willing to help with the cause is the U.S. Military.
🔮 In that respect, director Haysam Kadri’s “Othello” couldn’t have been further apart from the sleep-aid, wallet-robbing Broadway revival a couple seasons back starring Denzel Washington and Jake Gyllenhaal, which had the stiff posture of a long history play.
🔮 My colleagues in the media absolutely hate that, and love to complain how the plebs in the audience openly laugh and cry at movies instead of sitting in stoic judgmental silence like my pretentious scold friends do. But what’s useful about TIFF is that it gives us some idea of how real human beings will react to awards contenders later on.
Also by Johnny Oleksinski
Nothing else under this byline is closely related to this article, so these are simply their most recent.
All 14 articles by Johnny Oleksinski →

Topics

Hollywood Page Six Tom and Co. the Hollywood Reporter the New York Times

Subjects

Cruise PERSON · 4× Hollywood GPE · 4× Tom Cruise’s PERSON · 2× the New York Times ORG · 2× David PERSON · 1× David Rooney PERSON · 1× Ethan Hunt PERSON · 1× Ghidorah PERSON · 1× Tom PERSON · 1× the Hollywood Reporter ORG · 1×

Narrative

Depending on who you ask, critics such as myself are either totally irrelevant relics of the past like almanacs or sundials — Hollywood’s dream scenario — or snarling Godzillas who go around crushing poor, innocent movies to death with relish.
framing: assertive · carried by 1 article(s) · first seen 2026-10-10
🔮 “You watch in excruciating weariness as it disappears up its own ass and then realize to your dismay that there’s another eardrum-shattering hour left to endure,” wrote King Ghidorah, excuse me, David.

Claims (42 extracted, 2 hedged)

Depending on who you ask, critics such as myself are either totally irrelevant relics of the past like almanacs or sundials — Hollywood’s dream scenario — or snarling Godzillas who go around crushing poor, innocent movies to death with relish. asserted
who → depend → relish
After some scathing reviews, Tom Cruise’s “Digger” became the flop heard ‘round the world. asserted
Digger → become → world
Tom tanked so hard, his wreck is on track to be one of the biggest flops of all time. asserted
wreck → tank → time
Much as I enjoy quoting myself, my favorite line actually came from my very reasonable pal David Rooney of the Hollywood Reporter. asserted
line → enjoy → Reporter
“You watch in excruciating weariness as it disappears up its own ass and then realize to your dismay that there’s another eardrum-shattering hour left to endure,” wrote King Ghidorah, excuse me, David. asserted
Ghidorah → watch → me
After the critiques dropped, “Digger”’s domestic box office projections dove off a cliff like Agent Ethan Hunt: $20 million (dire to begin with) slipped to $15 million to its eventual sad, sad $8 million. asserted
million → drop → million
Even fellow failure “Masters of the Universe” opened to $29 million. asserted
failure → open → million
Keep in mind that “Digger” — a message-heavy meta satire from the director of “Birdman” about an oil tycoon facing an environmental catastrophe — reportedly cost between $135 million and $180 million to make. uncertain
Digger → keep → million
That’s a staggering budget for what it is. asserted
it → ’ → ?
Even so, there is a palpable sense that Hollywood is shocked that critics would do this to Tom Cruise, who they tend to place nice with. asserted
they → be → who
They’re even more flabbergasted that our kvetching worked. asserted
kvetching → ’re → ?
Cruise should be critic-proof, they figure. asserted
they → figure → ?
These days Herculean efforts are taken to circumvent the honest opinions of professional reviewers. asserted
efforts → take → reviewers
The stars go film cute videos making pizzas at the New York Times. asserted
stars → go → Times
They sit down on happy podcasts like “Good Hang with Amy Poehler” and “Conan O’Brien Needs a Friend” and chat for an hour about their childhoods and first jobs. asserted
O’Brien → sit → childhoods
Most nauseatingly, my Page Six Hollywood colleague Tatiana Siegel reported that “Digger” had a special trailer launch event to butter up influencers. asserted
Digger → report → influencers
Attendees got to pose for a professional photo with Cruise. asserted
Attendees → get → Cruise
Naturally those freeloaders all think “Digger” is better than “The Godfather.” asserted
Digger → think → Godfather
Tom and Co. did everything right to defang Manohla Dargis of the New York Times, Kyle Smith of the Wall Street Journal, Owen Gleiberman of Variety and David Erlich of IndieWire. asserted
Tom → do → IndieWire
Those five very different critics all hated it. asserted
critics → hat → it
Now, Hollywood is manically scrambling to fix the disaster — kinda like Digger does! asserted
Digger → scramble → disaster
But that’s mission: impossible. asserted
that → ’ → ?
Warner Bros. released a desperate new clip seizing on the movie’s divisiveness and imploring audiences to “decide for yourself.” asserted
Bros. → release → yourself
The subtext being, “…since we weren’t able to decide for you.” asserted
we → decide → you
And Anne Hathaway went on the cinephile website Letterboxd, and filed her first-ever review. asserted
Hathaway → go → review
Soon you too can have a fourth-floor walkup with one cabinet. asserted
you → have → cabinet
“I loved this brilliant movie,” the movie star wrote. asserted
star → love → movie
“It’s worth making the time [to] see and decide for yourself what you make of it. asserted
you → ’ → it
The notion of critics swaying public opinion is absolutely repulsive to these people. asserted
critics → sway → people
Could Hathaway’s passion come from the fact that she’ll star with Cruise next year in “Days of Thunder 2”? uncertain
she → come → Thunder
I wouldn’t dare suggest such a thing. asserted
I → dare → thing
And oddly Jane Fonda jumped in the fight. asserted
Fonda → jump → fight
“The film allows us to witness another side of Tom Cruise’s courage,” Fonda wrote about him on Instagram like he’s Nelson Mandela. asserted
he → allow → Instagram
“It was a big, brave risk for him to take on this role and he was very good in it and very brave.” asserted
he → take → it
Climbing the Burj Khalifa is brave. asserted
Climbing → climb → Khalifa
Slapping on prosthetics and speaking in a hokey Texas accent in a film from the director of “The Revenant” is shameless Oscar hunting. asserted
Slapping → slap → Revenant
Cruise is every bit as transparent about his hunger for a statuette (he’s never won an Academy Award) as Timothée Chalamet was during “Marty Supreme,” except people actually liked that movie and it made money. asserted
it → win → money
Maybe he’ll manage a pity nomination as a gesture against the cranky critics — the industry coming together to rebuke the horrible monsters who spend years seeing, pondering and analyzing all of their work. asserted
who → manage → work
But he won’t win. asserted
he → win → ?
We’re not all bad, you know. asserted
you → ’re → ?
…and 2 more, not listed.
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