2026-11-02 · The Guardian
🔮 The legal fight has emerged just days after Mondelēz launched legal action against another small vegan chocolate brand, Catherine’s Originals, accusing it of copying the famous chunky shape of Toblerone with its O’bar.
Moo Free, which has products stocked in several major supermarkets and online, said it had been selling its Snowballs for about two years before Mondelēz demanded it immediately remove the items from sale just ahead of the busy Christmas period.
Mike Jessop, who co-founded Devon-based Moo Free in 2010 when he and his wife could not find allergen-free chocolates for Easter or Christmas, said they began selling online before being picked up by Waitrose and then other supermarkets. assertive