Brazilian DJ and music producer Alok Achkar Peres Petrillo, known simply as Alok, has taken his environmental work from the stage into forest restoration projects across Brazil.
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DJ → know → Brazil
On June 1, 2026, the UN Environment Programme named Alok a Global Goodwill Ambassador, highlighting work carried out through the Alok Institute, which he founded in 2020.
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he → name → 2020
According to UNEP, his nature-preservation projects in the Amazon and three other Brazilian biomes have contributed to the restoration of 3 million square metres of native forest, an area equivalent to more than 300 soccer fields, with 400,000 seedlings planted.
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seedlings → accord → fields
The appointment coincided with UNEP's 2026 World Environment Day campaign, which used Alok's 2022 single “Deep Down” as part of a global climate-action campaign.
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which → coincide → campaign
UNEP describes the song as a multi-platinum dance anthem that has accumulated hundreds of millions of streams worldwide.
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that → describe → streams
Alok's UNEP appointment brings music and environmental work together
UNEP's announcement in Nairobi formally made Alok one of the organisation's Global Goodwill Ambassadors.
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Alok → bring → Ambassadors
The appointment followed years of philanthropic and environmental work through Instituto Alok, which UNEP says has donated nearly £8 million to social and environmental initiatives in Brazil, Africa and India.
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UNEP → follow → Brazil
The organisation's nature projects extend beyond the Amazon to three other Brazilian biomes.
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projects → extend → biomes
UNEP says the projects have contributed to the restoration of 3 million square metres of native forest, with 400,000 seedlings planted.
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seedlings → say → forest
The 2026 World Environment Day campaign, launched on June 5, used Alok's “Deep Down” as the soundtrack for a global Climate Dance Challenge.
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campaign → launch → Challenge
UNEP encouraged people to participate through choreography and a question focused on limiting global warming.
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UNEP → encourage → warming
The campaign also included original video content from Alok, with participant videos forming part of a global music video released for World Environment Day.
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videos → include → Day
Alok said that nature and the knowledge and strength of Brazil's Indigenous peoples had shaped his life and music.
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nature → say → life
UNEP said his work spans music, culture and social impact, including long-running projects involving Indigenous communities in the Amazon.
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work → say → Amazon
The organisation also noted that Alok had more than 7.3 billion Spotify streams at the time of his appointment, alongside multiple awards and two Latin GRAMMY nominations.
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Alok → note → awards
Inside Instituto Alok's Planeta Verde restoration programme
Much of the Institute's current environmental work is organised through its Planeta Verde, or Green Planet, programme.
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Much → organise → programme
The Institute says the programme supports reforestation, ecological restoration and biodiversity protection across different Brazilian ecosystems and biomes, while also considering the livelihoods and leadership of local communities.
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programme → say → communities
In Pará, the programme's Marajó Agroforestry in Family project works with the International Institute for Education of Brazil and families and organisations in the Marajó Archipelago.
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project → work → Archipelago
The Institute says 150 women involved in the project have seen their income increase by 75%, while 240,000 saplings are being planted as part of a project intended to restore about 200 hectares, or 2 million square metres.
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saplings → say → hectares
The project covers the municipalities of Breves, Curralinho, Melgaço, Muaná, Portel and São Sebastião da Boa Vista.
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project → cover → Breves
By April 2025, the Institute reported that 76.01 hectares of agroforestry systems had already been implemented and 66,891 seedlings had been planted with the participation of 80 families.
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seedlings → report → families
A separate Planeta Verde project is being carried out in Acre.
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project → carry → Acre
Called Make the Forest Bloom, Field of Plenty, it involves an agroforestry restoration project covering seven hectares of land damaged by an illegal fire in 2019.
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it → call → 2019
The area is home to the Huwã Karu Yuxibu Centre, associated with the Huni Kuin community.
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area → associate → community
In February 2025, the Alok Institute team participated in a planting event there involving nearly 2,000 seedlings, alongside SOS Amazônia volunteers, university staff and members of the Huni Kuin community.
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team → participate → community
The Institute says a community nursery connected with the project is planned to produce 12,000 saplings annually.
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nursery → say → saplings
The distinction between these projects matters because the nearly 2,000 seedlings planted during the February 2025 event were part of the Acre project, not the Marajó project.
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seedlings → matter → project
The Institute's own account separately reports the planting figures for the Pará and Acre initiatives.
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account → report → initiatives
The Future Is Ancestral puts Indigenous music at the centre of the work
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Future → put → work
His project The Future Is Ancestral brought together Alok and more than 50 Indigenous musicians representing eight Brazilian Indigenous communities.
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Future → bring → communities
According to the Alok Institute, the album involved more than 500 hours of recordings and was created to amplify Indigenous voices and preserve musical and cultural heritage.
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album → accord → heritage
The project was developed over three years and has been presented at events including United Nations Climate Week in New York, the Global Citizen Festival and the GRAMMY Museum.
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project → develop → York
The GRAMMYs reported that the album was recognised by UNESCO for its relevance to the International Decade of Indigenous Languages, while UNEP describes it as a UNESCO-recognised and GRAMMY-nominated album and philanthropic project.
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UNEP → report → album
The project also includes work with communities such as the Yawanawá and Huni Kuin peoples.
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project → include → peoples
The Alok Institute says the project aims to create greater recognition of Indigenous knowledge and cultural traditions, while all revenue from the project's music is directed back towards the participating artists and communities.
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revenue → say → artists
Rave The World turned the climate campaign into a live event
The UNEP appointment also coincided with the launch of Rave The World, a new live performance concept developed by Alok around the principles of unity, peace, love and respect associated with rave culture.
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appointment → turn → culture
Rather than being an upcoming event, the first performance took place on June 5, 2026, at London's O2 Academy Brixton, on World Environment Day.
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performance → take → Day
UNEP described the concept as a way of bringing the campaign from online participation into a shared live experience.
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UNEP → describe → experience
The UNEP partnership also included a new track featuring Indigenous voices, released in collaboration with the organisation Sounds Right for Nature.
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partnership → include → Nature
UNEP said proceeds from the track would support conservation efforts in important regions around the world.
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proceeds → say → world
…and 5 more, not listed.