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Online mob descends on Brisbane cafe after One Nation joke

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Cite

Atfield, C. (2026, October 12). Online mob descends on Brisbane cafe after One Nation joke. The Sydney Morning Herald. https://www.smh.com.au/national/queensland/online-mob-descends-on-brisbane-cafe-after-one-nation-joke-20261012-p614j9.html?ref=rss&utm_medium=rss&utm_source=rss_feed

Dated when The Aporia collected the article, usually within hours of publication. Check the original for its exact date and byline.

The Sydney Morning Herald · collected 2026-10-12 · by Cameron Atfield

Quick Summary

Glen Morris, who runs Glen’s Espresso in Brisbane, made a light-hearted joke about One Nation party on his cafe's blackboard after learning they were relocating nearby. Within hours, One Nation supporters launched an online attack, leaving negative reviews and abusive messages to harm the business. The incident was noticed by Google, which removed the false reviews within 24 hours. Political scientist Paul Williams noted that such online mob attacks are increasingly common in Australian politics, particularly from right-wing groups.
Written by AI on 2026-10-12, from this article's own text only (the story summary below draws on all the coverage).

AI analysis

Story summary

Glen Morris, owner of Glen’s Espresso in Spring Hill, Brisbane, wrote a light-hearted joke about the nearby One Nation party office on his cafe's blackboard. The joke was snapped by someone affiliated with One Nation and posted to their official Facebook page, which initially responded positively. However, this triggered an immediate backlash from supporters of the party who began posting one-star reviews and calling the cafe, trying to malign it online. Morris noticed within just an hour-and-a-half that his business started receiving fake negative reviews on Google and Facebook, with people claiming they would never visit the establishment despite not actually being customers. This incident highlights how quickly social media can be weaponized against small businesses when their owners make political statements, even if those statements are intended to be humorous or light-hearted.

Written for “Online Mob Attack Over Political Joke” on 2026-11-04, grounded in this article and the 0 other(s) covering the same event.

Story

📰 Online Mob Attack Over Political Joke
Politics · 1 article(s) covering the same event.

Compared with similar articles

This article reads unscored and hedges 0% of its claims. Each row says how that neighbour differs.
The Guardian
⚖️ Leans left Hedges 4 of 34 claims Outlet record 66/100
“The articles describe different events: Article A is about an AI-generated campaign video by One Nation, while Article B discusses a cafe owner making a joke about One Nation's relocation.”
The Sydney Morning Herald
Hedges 4 of 34 claims Outlet record 61/100
“Article A describes a joke about One Nation on a cafe blackboard in Brisbane, while Article B discusses a Melbourne-based One Nation candidate's controversial social media history.”
How this article was measured signals, leaning charts, publisher record, byline, topics and claims

Signals How these are calculated →

Claims extracted
27
sentences that state something as happening or true
Uncertain
0%
0 of 27 hedged ("reportedly", "may", "according to")
Leaning
withheld
no quote in the article backed the model's score
Publisher signals
61/100
The Sydney Morning Herald's corrections and hedging, across everything collected from it. Not a measure of accuracy.
Outlets on this story
1
Politics
Same framing elsewhere
1
articles that frame the event the way this one does
Analyzed 2026-10-12 · how these are computed

How this is being covered How these are calculated →

Article leaning vs. publisher reliability
Source leaning vs. consistency

Publisher

The Sydney Morning Herald · 6022 article(s) · 15 correction(s) detected
Running correction rate · 15 correction(s)

Who wrote this

Cameron Atfield
25 article(s) here · 1 carrying a prediction
🔮 In May, Deputy Premier and Industrial Relations Minister Jarrod Bleijie extended the Commission of Inquiry into the CFMEU and Misconduct in the Construction Industry by almost 18 months to December 3, 2027.
🔮 In his testimony on Wednesday, Ross said CFMEU site delegate Cameron Paul asked him if he could bring his family to the bridge worksite for the 2023 Riverfire, a request he granted after doing the same thing the year prior.
🔮 If Barker did not comply, he said, Rielly would go to his car and “grab [his] bat and start swinging it around”. “[Rielly] said, ‘I’m not going to hit you.
🔮 Galpin said event organisers told police there was nothing to suggest something might occur before “at least half-a-dozen shots” were fired at people standing near a drop-off zone outside the venue from the front passenger window of a Mitsubishi.
🔮 Journalist Will Murray was reporting on south-east Queensland’s heavy downpours on Thursday morning when he saw the 4WD attempt to drive over flooded Buchanan Road at Morayfield.
2026-10-22 · assertive framing · ABC reporter saves man from sinking car
🔮 Brisbane’s CBD burger battle is intensifying, with Grill’d building a new Albert Street restaurant that would place it within metres of rivals Wendy’s, McDonald’s, Hungry Jack’s and KFC.
2026-10-19 · assertive framing · New combatant to enter Albert Street burger battle
🔮 Little did Sartore know, as he aimed his lens at a pink cockatoo called Cindy, that his photograph would one day help launch a global brand.
🔮 Come February, it will be home to Ballers Clubhouse, a “competitive socialising” venue full of interactive games such as darts, ping-pong, shuffleboard and ball pit karaoke (exactly what it sounds like) and a sports bar featuring large LED screen walls.
🔮 The state LNP government has long insisted its 2032 delivery plan, jointly funded by the Commonwealth, would be delivered within the agreed $7.1 billion funding envelope.
🔮 It was suggested in that reporting the LNP government would seek to have an ally installed to the role, and there were concerns in George Street about the amount of time she spent in her native US.
Also by Cameron Atfield
CFMEU commissioner considers fast-tracking recommendations
2026-10-28 · The Sydney Morning Herald
Nothing else under this byline is closely related to this article, so these are simply their most recent.
All 25 articles by Cameron Atfield →

Topics

Facebook Glen’s Espresso’s Google Griffith University One Nation

Subjects

One Nation ORG · 9× Morris PERSON · 7× Google ORG · 3× Facebook ORG · 2× Australian NORP · 1× Gina Rinehart PERSON · 1× Glen Morris PERSON · 1× Glen’s Espresso’s ORG · 1× Griffith University ORG · 1× Paul Williams PERSON · 1×

Narrative

What happened next was a sustained campaign of review-bombing, phone calls and abuse from One Nation supporters. “We started noticing within that hour-and-a-half period that we were getting one-star reviews on our Facebook and Google profiles from people who’d never been to the coffee shop and were intent on maligning the shop in ways that would ruin the business if the reviews were upheld,” Morris said.
framing: assertive · carried by 1 article(s) · first seen 2026-10-12
🔮 We will always support small businesses, regardless of the owners’ politics.”
2026-10-12 · The Sydney Morning Herald
Online mob descends on Brisbane cafe after One Nation joke · assertive framing

Claims (27 extracted, 0 hedged)

Very early every morning, Glen Morris picks up some chalk and updates the blackboard that has given his Spring Hill cafe an air of social media notoriety. asserted
that → pick → notoriety
Last Thursday, it was a light-hearted message to Glen’s Espresso’s new Wharf Street neighbours. “I’m not sure if One Nation have done their due diligence putting their head office 3 doors down from my blackboard,” Morris wrote in response to news One Nation was relocating to a nearby building owned by the party’s billionaire backer, Gina Rinehart. asserted
Nation → ’m → backer
As Morris went on with his day, one of his new One Nation neighbours took a photograph of the blackboard. asserted
one → go → blackboard
“Oh, we did [due diligence],” the party said in the caption. asserted
party → do → caption
“We’re very lucky to be surrounded by a number of cafes serving delicious coffee (yours included). asserted
yours → ’re → coffee
We will always support small businesses, regardless of the owners’ politics.” asserted
We → support → politics
What happened next was a sustained campaign of review-bombing, phone calls and abuse from One Nation supporters. “We started noticing within that hour-and-a-half period that we were getting one-star reviews on our Facebook and Google profiles from people who’d never been to the coffee shop and were intent on maligning the shop in ways that would ruin the business if the reviews were upheld,” Morris said. asserted
Morris → happen → business
“We were fortunate enough that our ratings on both Facebook and Google were running at a flat five stars, which is nice, but all it takes is a dozen or so one-star reviews to go up and suddenly your rating sucks and you look terrible. asserted
you → run → stars
“So it was a definite and deliberate attempt by their followers to ruin someone’s livelihood, based on what I perceived to be a fairly innocuous joke that wasn’t in any way harmful.” asserted
that → ruin → way
Luckily for Morris, whose business has a reputation for irreverence, the review-bombing was noticed by Google and the reviews from the 24-hour period were wiped. But in the moment, Morris said, he was furious to have his business dragged through the mud so he contacted One Nation with screenshots of the reviews, with no response. asserted
he → have → response
“They captioned [their post] in a way that wasn’t antagonistic, but it also didn’t make it clear that it’s actually all tongue-in-cheek, that I’d been making coffee for them all week and we were actually getting on fine,” Morris said. asserted
Morris → caption → them
“One Nation demands tolerance for their own opinions, but refuses to extend that right to their critics.” asserted
Nation → demand → critics
One Nation, which has previously cited a boycott of this masthead over its reporting of the party, did not respond to requests for comment. asserted
which → cite → comment
Griffith University political scientist Paul Williams said online mobs were becoming more prevalent, particularly in the “hard-right” of Australian politics. asserted
mobs → say → politics
“It’s like there’s now an army of barrackers that we’ve not really seen before, whose mission seems to be destroying any hint of progressive thought,” he said. asserted
he → ’ → thought
“And if that means taking down a business, well, it’s a case of whatever it takes.” asserted
it → mean → whatever
Williams said there was an irony in One Nation supporters engaging in a form of cancel culture, something leader Pauline Hanson described in 2021 as “killing debate, freedom of speech, and shutting down conservative political representation”. asserted
Hanson → say → representation
He said it appeared her party had no issues when it came to shutting down progressive speech. asserted
it → say → speech
“In the hard-right, rationality doesn’t have to make sense,” he said. asserted
he → have → sense
For the record, Morris said he welcomed One Nation workers and volunteers to Glen’s Espresso. asserted
he → say → Espresso
“The people I’ve been serving for a week or so will read the blackboard and then look up and [say to me] ‘Oh well, actually, I’m a volunteer down there’, and they’re all lovely – these are people who I’m getting on with absolutely fine,” he said. asserted
he → serve → who
“The people I’ve told about the dramas have been very apologetic and said that’s not their intention and not what they want to do – but it’s all well and good for individuals to be pleasant to deal with, but sicking the mob on a small business doesn’t compute with that.” asserted
sicking → tell → that
It was not the first time Morris’s blackboard has stirred up political trouble. asserted
blackboard → stir → trouble
During the 2014 G20 leaders’ summit in Brisbane, Morris got wind that then-South African president Jacob Zuma was staying in a hotel near the original Glen’s Espresso coffee cart in Ann Street. asserted
Zuma → get → Street
Morris decided to reference historical rape allegations levelled against Zuma – of which he was acquitted in 2006 – on his blackboard. asserted
he → decide → blackboard
“His security detail came down and had a bit of a conversation about what my intentions were,” he said. asserted
he → come → conversation
“You have fun with it, but I’m not out to hurt or offend people unless they desperately deserve it.” asserted
they → have → it
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