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Why Tories are talking about winning the next election

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Cite

Wheeler, B. (2026, October 6). Why Tories are talking about winning the next election. BBC News. https://www.bbc.co.uk/news/articles/c6ly02ry5982o?at_medium=RSS&at_campaign=rss

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BBC News · collected 2026-10-06 · by Brian Wheeler

Quick Summary

At this year's Conservative Party conference in Birmingham, despite polls showing they would lose heavily if an election were called today, senior figures including leader Kemi Badenoch express optimism about winning the next general election. This mood stems partly from their resilience against Reform UK and improvements in public perception of Badenoch, who now has a positive approval rating according to pollsters More In Common. However, her personal popularity hasn't yet boosted the party's overall image, which is still viewed as outdated and divided by many voters.
Written by AI on 2026-10-06, from this article's own text only (the story summary below draws on all the coverage).

AI analysis

Story summary

Kemi Badenoch, the leader of the Conservative Party, delivered a confident speech at the party's annual conference in Birmingham on October 4th, aiming to reshape her party’s image after their historic defeat in the 2024 general election. Her stance is that she represents a "common sense" and "no-nonsense" approach, positioning herself as the antithesis of Labour’s Prime Minister Andy Burnham and Reform UK's leader Nigel Farage, whom she has characterized respectively as a "cheesy uncle" and a "grumpy grandpa." Despite trailing in polls behind both Labour and Reform UK, Badenoch argues that her party is now distinct from the one defeated in 2024, highlighting plans to tighten welfare policies and expand prison capacity. Her personal poll ratings are higher than those of the Conservative Party itself, indicating a growing public recognition and support for her leadership style. The conference also marked a return to larger venues, signaling an attempt by the Conservatives to regain their footing on the national stage after facing significant challenges in recent years.

Written for “Kemi Badenoch Leads Tory Conference” on 2026-10-30, grounded in this article and the 51 other(s) covering the same event.

Story

📰 Kemi Badenoch Leads Tory Conference
Politics · 52 article(s) covering the same event. Compare every outlet's account →

Compared with similar articles

This article reads unscored and hedges 20% of its claims. Each row says how that neighbour differs.
Daily Mail
⚖️ Leans right Hedges 1 of 61 claims Outlet record 68/100
Daily Mail
⚖️ Leans strongly right Hedges 1 of 30 claims Outlet record 68/100
The Guardian
Hedges 8 of 35 claims Outlet record 66/100
“The articles discuss different aspects of political discourse and do not describe the same specific incident or occurrence.”
Evening Standard
Hedges 0 of 16 claims Outlet record 65/100
Daily Mail
⚖️ Leans strongly right Hedges 7 of 53 claims Outlet record 68/100
“The articles discuss different aspects of the Conservative Party's conference in Birmingham and do not describe the exact same incident or occurrence.”
The Sydney Morning Herald
⚖️ Leans right Hedges 3 of 58 claims Outlet record 61/100
“Article A describes a speech by Kemi Badenoch highlighting challenges and budget constraints on a Sunday, while Article B discusses the overall mood and rhetoric at the Conservative Party conference in Birmingham without specifying the same event.”
Evening Standard
Hedges 2 of 16 claims Outlet record 65/100
“Article A reports on a direct interaction with Kemi Badenoch regarding comments about empty seats at the Tory conference, while Article B discusses broader context and mood of the Conservative party's gathering without focusing on specific interactions or responses to criticism.”
The Guardian
Hedges 3 of 37 claims Outlet record 66/100
“The articles discuss different aspects of the Conservative party conference; Article A focuses on the change in attitude towards Kemi Badenoch's leadership a year later, while Article B comments more generally on the upbeat mood despite poor polling.”
Evening Standard
Hedges 1 of 18 claims Outlet record 65/100
“The articles discuss different aspects of the Conservative Party's conference; Article A focuses on Badenoch's speech and plans for a renewed party image, while Article B comments on the general mood and optimism at the conference despite polls suggesting little progress since the party lost power in 2024.”
Evening Standard
⚖️ Leans strongly right Hedges 3 of 47 claims Outlet record 65/100
“While both articles mention Kemi Badenoch and the Conservative party conference in Birmingham, they describe different aspects of the event: Article A focuses on Badenoch's policy pledges and opening speech, while Article B provides a broader analysis of the conference atmosphere.”
How this article was measured signals, leaning charts, publisher record, byline, topics and claims

Signals How these are calculated →

Claims extracted
35
sentences that state something as happening or true
Uncertain
20%
7 of 35 hedged ("reportedly", "may", "according to")
Leaning
withheld
no quote in the article backed the model's score
Publisher signals
69/100
BBC News's corrections and hedging, across everything collected from it. Not a measure of accuracy.
Outlets on this story
52
Politics
Same framing elsewhere
1
articles that frame the event the way this one does
Analyzed 2026-10-06 · how these are computed

How this is being covered How these are calculated →

Article leaning vs. publisher reliability
Source leaning vs. consistency

Publisher

BBC News · 4709 article(s) · 5 correction(s) detected
Running correction rate · 5 correction(s)

Who wrote this

Brian Wheeler
7 article(s) here · 1 carrying a prediction
🔮 - Published Millions of households will get £100 to help with soaring energy bills to be paid for by a tax on bank profits, John Healey has announced in his first Budget.
🔮 It's not that the 66-year-old lacked experience or credibility - just that he had not been seen as a likely contender, with all the speculation about who would replace Rachel Reeves centring on more high-profile figures. Healey had flown under the radar since his explosive resignation as Sir Keir Starmer's defence secretary in June this year.
🔮 If you spend enough time drinking and socialising with like-minded people anything can seem possible. That could be one explanation for the upbeat mood of this year's Conservative gathering in Birmingham.
2026-10-06 · assertive framing · Why Tories are talking about winning the next election
🔮 The essay says the "next Conservative government will have one central principle: business, not government, creates growth".
🔮 Carsten Jung, of the IPPR think tank, said: "In a worst case scenario you could have about 8 million jobs being negatively affected by this."
🔮 - Published John Healey will promise "a new age of industrialisation" for the UK, when he delivers his first Labour conference speech as chancellor on Monday.
🔮 - Published The Liberal Democrats will fight the next general election on a promise to cut taxes for millions of workers, Sir Ed Davey has said in a speech to his party conference.
Also by Brian Wheeler
Nothing else under this byline is closely related to this article, so these are simply their most recent.
All 7 articles by Brian Wheeler →

Topics

Birmingham Conservative More In Common Reform UK Tory

Subjects

Badenoch PERSON · 3× Conservative NORP · 3× Tory NORP · 3× Kemi PERSON · 2× Labour ORG · 2× More In Common ORG · 2× Reform UK ORG · 2× Tories NORP · 2× Tryl PERSON · 2× Birmingham GPE · 1×

Narrative

One reason for their optimism is that they appear to have seen off, for now, the threat of being destroyed or swallowed up by Reform UK - a prospect which hung over last year's conference amid swirling rumours of defections and speculation about deals with Nigel Farage.
framing: assertive · carried by 1 article(s) · first seen 2026-10-06
🔮 If you spend enough time drinking and socialising with like-minded people anything can seem possible. That could be one explanation for the upbeat mood of this year's Conservative gathering in Birmingham.
2026-10-06 · BBC News
Why Tories are talking about winning the next election · assertive framing

Claims (35 extracted, 7 hedged)

- Published Political party conferences can be weird events - where positive thinking and hopeful rhetoric can crowd out reality. asserted
thinking → publish → reality
If you spend enough time drinking and socialising with like-minded people anything can seem possible. That could be one explanation for the upbeat mood of this year's Conservative gathering in Birmingham. uncertain
That → spend → Birmingham
On the face of it, the party has made little progress since it was emphatically ejected from power in 2024. asserted
it → make → 2024
If an election was held tomorrow, it would do even worse than it did back then, according to some polls. uncertain
it → hold → polls
Yet senior figures, including leader Kemi Badenoch, are talking about winning the next general election outright and forming a government. asserted
figures → include → government
One reason for their optimism is that they appear to have seen off, for now, the threat of being destroyed or swallowed up by Reform UK - a prospect which hung over last year's conference amid swirling rumours of defections and speculation about deals with Nigel Farage. asserted
which → appear → Farage
Another is Badenoch herself, who appears to have made a positive impression on the public. asserted
who → appear → public
Her approval rating has soared in recent months and she is now one of only two party leaders with a net positive rating (the other being Prime Minister Andy Burnham), according to pollsters More In Common. uncertain
other → soar → Common
In a presentation to a packed fringe meeting, More In Common's Luke Tryl said the Tory leader is seen as a "breath of fresh air" by focus groups, with many voters on the right describing her as someone unafraid to "say it as it is". asserted
it → say → it
In particular, her punchy performances at Prime Minister's Questions have made a strong impression, earning plaudits such as "intelligent", "professional" and "principled" from those who have seen her in action, according to Tryl. uncertain
who → make → Tryl
But like Burnham, Badenoch's personal popularity has yet to transfer to her party, he added, with the Tories being seen as "outdated" and "divided". asserted
Tories → have → party
It was not all gloom – in contrast to his presentation at last year's Tory conference – and there were "signs of recovery", Tryl said, with a large pool of voters out there who might consider voting Tory, under the right circumstances. uncertain
who → be → circumstances
Conservatives freely admit the problem they have got is that voters don't trust them to deliver on any of their promises, when they had 14 years in government to do something about the problems they now say are so pressing. asserted
they → admit → problems
"Of course, Kemi's ahead of us, we know that," Conservative chairman Kevin Hollinrake told the More in Common meeting. asserted
Hollinrake → know → meeting
"Because people do trust Kemi and they don't trust us, that's how I would put it in a nutshell. " asserted
I → trust → nutshell
But we are building on that." asserted
we → build → that
Badenoch answers the trust question by saying that the party is under new management now. asserted
party → answer → management
She has ditched some of the "culture war" rhetoric and is focusing hard on the economy, and setting out her guiding principles, which amount to a return to old-school Conservatism. asserted
which → ditch → Conservatism
She is not saying that the party could win an election outright if it was held now, arguing that no one could. But she has ruled out governing with Reform UK in a hung parliament, telling the BBC she would rather hold another election. uncertain
she → say → election
Hollinrake sounded a cautious note at the More In Common fringe. asserted
Hollinrake → sound → fringe
"We are not where we need to be right now. asserted
we → need → ?
We don't want an election right now, ideally. asserted
We → want → election
Ideally, it would come way down the track. asserted
it → come → track
But deputy leader Alex Burghart was quick to stress that the party is making every effort to ensure it is ready for a snap election. asserted
it → stress → election
"We are preparing for an election now," he told the meeting. asserted
he → prepare → meeting
"We are convinced we can win the election outright." asserted
we → convince → election
He claimed the Tories were more united than at any time in their recent history, with the possible exception of the aftermath of Boris Johnson's 2019 victory. asserted
Tories → claim → victory
But they still trail Reform by four or five points in the polls and are as much as nine points behind Labour. asserted
they → trail → Labour
The next challenge for the party, former Scottish Conservative leader Dame Ruth Davidson said, was to become one of the "top two". asserted
Davidson → say → two
At that point, voters who want to see the back of Labour would start moving to the Tories in serious numbers, she argued. asserted
she → want → numbers
Tactical voting could prove crucial at the next election, whenever it comes, with many people voting to keep parties out of power rather than for who they want to win. uncertain
they → prove → who
The Tories think they have a strong hand here too. asserted
they → think → hand
"For the first time in history, the Conservative Party is now the least hated political party in the country," declared Hollinrake, to laughter and applause. asserted
Hollinrake → hat → laughter
"When it comes to tactical voting, that's really important." asserted
that → come → voting
Not the most inspiring rallying cry you will hear at a party conference, perhaps, but it is grounded in reality. asserted
it → hear → reality
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