Asos Data Breach

What happened

The outlets' own sentences, most widely reported first. Hover or tap one to see who reported it.

Analysis

How it changed

1. 6 Oct

   Asos is investigating after users of its mobile app received a notification claiming hackers had “fully compromised” the online fashion retailer’s data.

   6 outlets · The Guardian
2. 8 Oct

   The fast fashion business told customers to “remain cautious” over unexpected messages or calls claiming to be from Asos, in an email on Thursday morning.

   2 outlets · Evening Standard

Coverage 16 articles

• 8 Oct Asos hackers 'in possession of detailed profiles of potentially millions of customers'Hackers who compromised fashion retailer ASOS's website are now believed to have access to detailed customer profiles, including names, addresses, phone numbers, and email addresses of potentially millions of customers. Initially thought to be limited to basic contact information, the breach has escalated, prompting ASOS to warn users about potential phishing attempts and advising them not to share personal details…Daily Mail
• 8 Oct Asos says ‘unauthorised party’ impersonated contact to gain log-in detailsAsos announced that an unauthorized party impersonated a trusted contact to gain access to employee log-in details, resulting in some customer personal and non-personal account-related information being accessed on third-party platforms used by Asos. The company stated that no payment card information or account passwords were compromised and urged customers to be cautious of unsolicited messages or calls claiming…Evening Standard
• 8 Oct ASOS confirms personal details were accessed in hack update as retailer issues apologyASOS confirmed that personal information like names and contact details may have been accessed during a hack but stated that payment card information and account passwords were not compromised. The company discovered that an unauthorized party gained access to employee credentials through social engineering tactics and used them to infiltrate third-party platforms. ASOS issued an apology for the incident, which…Evening Standard
• 7 Oct Thousands of Aussies potentially caught up in data breach at popular online fashion company ASOSASOS, a popular British online fashion retailer among Australian customers, experienced a data breach where basic personal information of thousands of users might have been accessed by hackers. The incident occurred around 8 PM AEST when customers received a mobile notification from the attackers claiming they had compromised ASOS’s Snowflake cloud-based data platform. According to ASOS, there is no evidence that…Daily Mail
• 6 Oct What can I do to protect myself after 'Asos hacked' message?On Tuesday morning, Asos users in the UK received unauthorized push notifications via the app’s messaging system, which appeared to be from hackers demanding contact and threatening data leaks. The company responded by taking immediate action to restrict access and is investigating with external experts and authorities. While the extent of compromised information remains unclear, Asos assured customers that…BBC
• 6 Oct ASOS says customer data may have been accessed after users receive worrying 'hack' alert on phonesASOS confirmed on Wednesday that customer information including names and contact details may have been accessed due to unauthorized activity involving third-party platforms used for communication with customers. The company assured that payment card details and account passwords were not affected, though they continue their investigation. Shares in ASOS fell over 10% following the incident, which occurred as part…Evening Standard
• 6 Oct Asos apologises to customers after ‘unauthorised activity’Asos issued an apology to its 16.5 million customers after some users received a push notification claiming the company had been hacked, though it was later revealed that Asos itself did not believe the notification was legitimate. The company is investigating “unauthorized activity” involving third-party platforms and stated that personal information like names and contact details may have been accessed but does…Evening Standard
• 6 Oct Online fashion giant Asos probes ‘unauthorised activity’ after hacking phone alertsOn October 6, UK online fashion retailer ASOS announced it was investigating unauthorized activity involving third-party platforms after customers received alerts suggesting a hack. The company stated that personal information such as names and contact details may have been accessed but assured that payment card data and account passwords were not compromised. Asos’s stock initially dropped by nearly 15% in London…The Straits Times
• 6 Oct Asos says customer data may have been accessed after ‘unauthorised activity’Asos, a fashion retailer with 16.5 million customers, reported “unauthorized activity” involving third-party platforms that may have led to the potential access of customer names and contact details. The company has taken steps to restrict access to these platforms and is investigating alongside specialists and authorities, while maintaining that payment card information and account passwords were not impacted. Asos…Evening Standard
• 6 Oct Asos says customer data may have been accessed after ‘unauthorised activity’Asos is investigating unauthorized activity involving a third-party platform after customers received alerts about a potential hack. The retailer’s investigation suggests that personal information like names and contact details may have been accessed but does not indicate that payment card data or account passwords were compromised. Following the announcement, Asos shares dropped by more than 10%.Evening Standard

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